The latest Antipodean Creative Social, organised by Publicis Mojo took place at Finch, a very progressive content production company down here in Sydney. We met with Emad Tahtouh, their Head of Technology, who presented how Finch works with e.g. the Eye Writer in order to explore new creative concepts, innovative production and augmentation of video. Here is a doco of the evening.
To me it is remarkable that Finch invests in emerging and experimental technologies as they relate to video production. And if you look at Emad’s soldering table you know he is a real tinkerer. I’d be curious to know if other production companies worlwide are offering similar approaches. Or is it still left to the digital agencies to bring these new impulses into the video space?